Flowers and butterflies to learn left and right.

THE GARDEN OF THE
The “educational” project
of
Flowers and butterflies
to learn
left and right.
Spring/Summer Catalogue
2014
WHAT DOES THE LELLI KELLY ZOO
CONSIST OF?
This is a project where each pair is offered in two different
boxes, one for the right and one for the left foot.
WHY IS THIS?
This allows children to choose the right shoe
different from the left one.
WHAT IS THE BENEFIT?
Children learn right and left, choosing first
and wearing the shoes after.
For the Spring/Summer 2014 season zoo
themes are explained through flowers
and butterflies, introducing in this way
the “Garden” of the zoo
which develops in four different themes:
Floreal line
page 4
Fantasy line
page 7
Tropic line
page 8
New Garden line
page 9
page 3
Floreal line
Classic Outsole
LK 4500 GIRASOLE 1
Colours: Fuchsia Mirror (HN01), Lilac Mirror (HM01),
Yellow Mirror (HQ01), Silver Mirror (HH01), White (IA01).
Available from 24 to 37
LK 4502 GARDENIA 1
Colours: Fuchsia Mirror (HN01), Lilac Mirror (HM01),
Yellow Mirror (HQ01), Silver Mirror (HH01), White (IA01).
Available from 24 to 37
LK 4503 FARFALLA 1
Colours: Fuchsia Mirror (HN01), Lilac Mirror (HM01),
Yellow Mirror (HQ01), Silver Mirror (HH01), White (IA01).
Available from 24 to 37
page 4
Floreal line
Footbed outsole
LK 4520 GIRASOLE 2
Colours: Fuchsia Mirror (HN01), Lilac Mirror (HM01),
Yellow Mirror (HQ01), Silver Mirror (HH01), White (IA01).
Available from 24 to 35
LK 4522 GARDENIA 2
Colours: Fuchsia Mirror (HN01), Lilac Mirror (HM01),
Yellow Mirror (HQ01), Silver Mirror (HH01), White (IA01).
Available from 24 to 35
LK 4523 FARFALLA 2
Colours: Fuchsia Mirror (HN01), Lilac Mirror (HM01),
Yellow Mirror (HQ01), Silver Mirror (HH01), White (IA01).
Available from 24 to 37
page 5
Floreal line
Fashion outsole
LK 4530 GIRASOLE 3
Colours: Fuchsia Mirror (HN01), Silver Mirror (HH01), White (IA01).
Available from 26 to 37
LK 4532 GARDENIA 3
Colours: Fuchsia Mirror (HN01), Silver Mirror (HH01), White (IA01).
Available from 26 to 37
page 6
Fantasy line
Classic outsole
LK 4504 BUTTERFLY 1
Colours: White (IA01), Pink (IC01).
Available from 24 to 37
LK 4506 FLOWER 1
Colours: White (IA01), Pink (IC01).
Available from 24 to 37
page 7
Tropic line
Classic outsole
LK 4508 MARIPOSA
Colours: Fuchsia (EN01).
Available from 26 to 37
LK 4510 FLOR
Colours: Fuchsia (EN01).
Available from 26 to 37
page 8
New Garden line
Sport outsole
LK 4516 NEW GARDEN 1
Colours: Pink (CC01), White (CA01).
Available from 24 to 37
LK 4517 NEW GARDEN 1
Colours: Pink (CC01), White (CA01).
Available from 24 to 37
page 9
New Garden line
Footbed outsole
LK 4512 NEW GARDEN 2
Colours: Pink (CC01), White (CA01).
Available from 24 to 37
LK 4513 NEW GARDEN 2
Colours: Pink (CC01), White (CA01).
Available from 24 to 37
page 10
Remember!
Mix and Match
You can choose
the left sandal different
from the right...
or both the same!
page 11
the boxes
are designed to differentiate left from right.
They have two different colours:
yellow for the left and green for the right.
THE LID
is attached to the box in order to enable an easier
selection and replacement (back into the box)
of the correct shoe.
page 12
THE ZOO DISPLAY
is made of birch wood and consists of plexi shelves
which can accommodate 40 left boxes
and 40 right boxes, from the four different families.
The crowning panel is removable
in order to change the theme of the different collections.
page 13
THE
Assortments
page 14
EXPERT’S OPINION
It is called “lateralization” and andresses a genetic process
which leads to develop two identical and symmetrical
hemisomas distinguishable in the left and right.
The structuring of the right and left with respect
to themselves and to others should be targetted towards the
7/8 year old and is the fundamental neuromotor process
in the development of the eye-hand coordination and a
proper academic performance. When this operation is not
assimilated the imperfect mastery of left/right drags
to adulthood. Dr. Scarselli of the Center Dada
says “when the laterality dominant is not
well defined, the activities of the
neocortex are complex and
stressful. Orientation, spatial
movement, reading, writing,
and linguistic activities
are confusing and tiring.”
page 15
The ZOO IN THE WORLD - United Kingdom
page 16
The ZOO in the world - Greece
page 17
The ZOO IN THE WORLD - Spain
Cada zapato
en su pie
ue valga!
q
n
ió
s
u
f
n
o
c
y
a
¡Ya no h
“¡Izquierda, izquierda,
derecha, derecha, delante,
detrás, 1, 2, 3...!”
¿Has bailado “La Yenka”?
¿Aprendiste así la diferencia entre izquierda y derecha? ¡Ahora las niñas lo
tienen más fácil con la colección “Zoo” de Lelli Kelly, una solución también
muy divertida! Son zapatillas o sandalias con simpáticos animalitos. Cada una
de ellas viene en una caja
individual para que la niña
elija un animal distinto
para cada pie. Así aprenderán el concepto derecha/izquierda, algo muy importante para cuando sean
mayores. Para tus hermanitas, hijas, sobrinas... ¡Son
una monada!
Estas originales y
divertidas
sandalias van cada
una en su caja.
Ellas elegirán el
animal que prefieran
para cada pie.
page 18
MIX AND MATCH
THE GARDEN OF THE
page 19
LELLI KELLY spa
Via Bocchi 233 - 55012 Lammari LUCCA
P.IVA. 01063110462
ITALY
info@lellikelly.it
tel. +39 05834311 • Fax +39 0583962756
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Lelli Kelly
www.lellikelly.it