Subido por ana marcela sarmiento jimenez

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Learning activity 3
Evidence: Advertising
Create an ad for a product and answer the questionnaire. Then, make a
television commercial in a video bearing in mind your answers and the
importance of media literacy through critical thinking.
Product
Message
Advertiser
Identification
technique
Generalization
technique
Emotional appeal
technique
Celebrity endorsement
technique
Ideology
Slopes
So that you are always radian
Elegant earrings
Elegant accessory so that you are always beautiful
It is beautiful, elegant, powerful
Makes women feel happy and satisfied
Maleja Restrepo Colombian actress and presenter
It makes people feel elegant, beautiful, happy and
powerful.
When you finish your work, send the file to your instructor through the platform
as follows:
1. Click the title of this evidence.
2. Click Examinar mi equipo and look for the file in your computer. Make sure
the file is attached.
3. Leave a comment for the instructor (optional).
4. Click Enviar.
Note: This evidence is an individual activity. Remember to check the learning
guide in order to know if you have done all the assigned activities, know how to
develop them and deliver them correctly.
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Criterios de evaluación
Analiza los elementos de la alfabetización mediática desde una perspectiva
crítica, utilizando el vocabulario y la gramática requerida.
Redacta textos basándose en la alfabetización mediática desde una
perspectiva crítica, manejando el vocabulario y la gramática requerida.
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